How To Lose +10kg/20LBS & Keep It Off For Good

Without Extreme Diets Or Living In The Gym

P.S Watch This Video First And If It Resonates Then Keep Reading

Results From The People Inside:

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This is for you if

This program is for people who want to lose 10+ kg and keep it off.

  • Have 10-25+ kg to lose
  • Are sick of starting over every year
  • Want fat loss that fits around work, family, and life
  • Don’t want extreme diets or living in the gym
  • Want structure, coaching, and accountability
Who this isn’t for

I’m not here for short-term wins.

My intention is to work with people who want this handled properly & not rushed.

  • If you’re expecting quick fixes or short-term miracles, this isn’t for you
  • If you want extremes, aggressive dieting, or to chase fast results without changing what’s underneath
  • If you’re not prepared to commit to a structured process and take responsibility for your progress

Time to be one of our next Testimonials?

“
Actually Learned How To Diet Properly

I’ll be honest, people around me were skeptical about me paying an Instagram coach
 but this turned out to be one of the best decisions I’ve made. I lost 16 lbs and finally understood how nutrition actually works. Before this I avoided fats because I thought “fat = bad”. Learning macros and proper food sources changed everything and even made me research it myself. I probably would have lost the weight eventually, but nowhere near as fast — and definitely without the strength training and knowledge I have now. I’ve recommended this to everyone I know since starting.

Bobby
“
12.1kg Down + 12cm Off My Waist

Can I just say
 you’ve genuinely transformed my life. I’m 12.1 kilos down and I’ve taken 12cm off my waist.

Libby
“
First Time Under 92kg In Years

I finally dropped under 92kg for the first time in MANY years. Honestly I didn’t expect to see that number again. I’m so happy and proud of myself.

Casper
“
Clothes I Haven’t Worn In Years

I can finally fit into clothes I had packed away years ago. It sounds small but it honestly felt amazing and gave me a massive confidence boost.

Kiz
“
Didn’t Expect The Weight To Drop Like This

I’m surprised to be here losing weight. I was already walking a lot, but once I started watching what I was eating, everything changed. I feel healthy and I feel good — I just didn’t expect the weight loss to hit like this.

Juan
“
Below 100kg After 4 Years

After 4 years of being over 100kg I’ve finally dropped below triple digits. Massive milestone for me.

Rez
“
From XL To Medium

Just a little push and I’ll be into the 70s. I also found out I can fit into a medium — at the start I could only fit an XL, so this is huge. Lightest I’ve been since high school.

Shai
“
Best Shape Since High School

Best shape I’ve been in since high school — and mentally I’m feeling confident and the best I have in a long time.

Ut
“
Gained Lean Muscle While Losing Fat

Holy sh*t
 I didn’t even realise I put on 4 pounds of lean muscle. That’s basically a pound a month while still losing fat. Thank you for challenging me and holding me accountable — genuinely life changing.

Charles
“
Saw 112kg Again For The First Time Since, honestly I can't remember

In just two days I felt good again, stepped on the scale and saw 119.3. The last time I saw that number was 2018. I wanted to share that with you — thanks for the advice, the method, and reminding me it’s all about consistency.

Martin

More Results...

Juan Lost 20kg By Keeping It Simple

Before:
Juan came to us not feeling himself. He was unhappy with how he looked, struggling to lose weight, and felt completely stuck.
After:
He went on to lose 20kg by simply walking more, making better food choices, and finally following a structure that worked.

Casper Got Into The Best Shape Of His Life At 52

Before:
Casper came to us at 52, a dad of 3, low on energy, unhappy with how he looked, and feeling like he had no real goal.
After:
He’s now down 10kg and feels like he’s in the best shape of his life physically, mentally, and as a dad.

Arvid Lost 11kg And Got His Confidence Back

Before:
Arvid didn’t feel like himself. He had tried so many different things, couldn’t get the result he wanted, and felt like this was his last chance.
After:
He lost 11kg, rebuilt his confidence, and now shows up better at work, with his family, and in everyday life.

Charles Changed His Energy, Mood, And Mindset

Before:
Charles came to us feeling lost. He wanted structure, lifestyle changes, and a plan that could actually work around his hectic schedule.
After:
He says it’s one of the best things he’s ever done. His energy, mood, and mindset changed and now he’s even training for a marathon.

Tyson Transformed His Physique, Energy, And Life

 
Before:
Tyson was overweight, low on energy, and lacked motivation — struggling to be fully present with his daughter.
After:
He lost fat, built lean muscle, regained his energy, and completely transformed the way he shows up in life.

How Ethan Dropped 7kg And Rebuilt His Confidence

 
Before:
Ethan was at his heaviest, low on energy, struggling with self-esteem, and felt completely lost.
After:
He’s now down 7kg, full of energy again, and rebuilding the confidence and direction he lost.

Anthony Lost 7kg In His First 4 Weeks

 
Before:
Anthony felt overweight, stuck in poor routines, and struggled with structure, energy, and consistency.
After:
He’s now down 11kg, mentally clearer, more energized, and finally enjoying life and family again.

Riley Lost 10kg While Working On The Road

 
Before:
Riley had a strong training background but struggled with nutrition, accountability, and staying consistent while traveling for work.
After:
He dropped 10kg, built lean muscle, and now feels stronger, more focused, and more consistent than ever.

What You Get Inside The Built by Basics Challenge

This is hands on coaching. You’re guided step by step so there’s no confusion, no guessing, and no wasted effort.

Personal Coaching & Accountability

Guidance + Adjustments

You’ll be supported closely throughout the process so you always know what to do next.

  • Weekly video check Ins
  • Weigh in reviews keep you on track and make sure we are on the right track
  • 1 to 1 setup call
  • Weekly live group Q&A.
  • Direct access to me with ongoing feedback.

Training, Technique & Body Transformation

Train Properly

You’re not just given workouts. You’re taught how to train properly so the body changes faster and stays.

  • Technique and form with video feedback
  • How hard to train and when to pull back
  • Progress safely and effectively
  • Train for fat loss (not just sweat)
  • Build a body that looks and performs better
This builds confidence in the gym not blind guessing.

Nutrition & Real World Eating

Control, Not Restriction

You’ll get a simple plan to get momentum, then you learn how to eat flexibly without losing control.

  • How fat loss actually works
  • How to structure your own meals
  • Eat flexibly without losing control
  • Handle weekends, travel, social events
  • Adjust without panicking or starting over
The goal is control not restriction.

Support & Environment

80+ People Inside

You’re surrounded by like minded people working toward the same goal, so you’re not doing this alone.

  • Accountability beyond check ins
  • Perspective when motivation dips
  • Challenges and setbacks normalised
  • A supportive environment that keeps you engaged
No isolation. No guessing your way through it.

The Timeline?

Same system. Different focus at each stage so results keep moving forward (and stay).

Phase 1
Weeks 1-16

Fast Transformation

  • Fast, safe fat loss with clear structure
  • Visible progress + confidence restored
  • “Start Here” setup + personalised targets
Outcome: Momentum + most of your fat loss handled.
Phase 2
Weeks 16–20

Maintain & Sustain

  • Secure results and remove rebound
  • Increase food without losing progress
  • Stabilise weight + strengthen routines
Outcome: Fat loss feels controlled (not fragile).
Phase 3
Weeks 20–24+

Freedom

  • Step away from tracking and live normally
  • Navigate weekends, travel, social events
  • Self correct without spiralling
Outcome: Results maintained as part of real life.

IMAGINE THIS...

Imagine living in a body you’re genuinely proud of. Energy high. Focus sharp. Strength and discipline built in.

You feel confident and yes, you look incredible.

But the shift doesn’t stop with your body. It carries into how you show up in relationships, as a parent, and in your work.

This is what happens when you commit fully to yourself. And that decision is right in front of you.

BOOK A CALL NOW
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